NYFW Spotlight: Wiederhoeft

By: Lina Moini

03 / 24 / 2025 

Jackson Wiederhoeft, a featured designer in NYFW’s Spring 2025 showcase, is known for their corseted, costume-esque looks. Through their women's runway collections, they masterfully create what can only be described as "modern nostalgia."

Originally from Houston, Wiederhoeft attended The New School’s Parsons School of Design, where they completed a Bachelors of Fine Arts in Fashion/Apparel Design. During their time at the school, they won the Parsons Women’s Wear Designer of the Year award in 2016. 

While studying at Parsons, Wiederhoeft worked as an Associate Designer at Thom Browne, Inc, a house known for revolutionizing the modern suit through reimagined proportions. Wiederhoeft focused on the production of costumes for the Off-Broadway show Queen of the Night during his time at Thom Browne. 

After graduating and leaving Thom Browne, Wiederhoeft launched their own brand and has been designing collections for nearly six years. Wiederhoeft’s designs inhibit their own sense of character, playing into the overarching themes of theatrics and couture. Worn by artists like Rita Ora and Ice Spice, Wiederhoeft has created a profitable fashion business at only 29 years old.

Highly anticipated at NYFW, Wiederhoeft’s Spring 2025 collection featured the garment the brand has become known for: the corset. “When you put on a corset, you see a new side of yourself, and you feel powerful,” they explain. “It’s just a really exciting way to explore a new side of yourself and, with it, new emotions.” They debuted their new corset sizing program, the Wasp corset, at the show. “We have our core corset—the Wasp corset—now in 68 sizes. It’s really a statement about inclusivity and the power of the corset as an object of body euphoria. It’s a more modern approach, because there’s a place for everyone.”

Wiederhoeft is now expanding, focusing on ready-to-wear pieces and collaborations on the horizon. Future aspirations include bags, and possibly even fragrances. Until then, we can’t wait to see what it’s in store for Wiederhoeft. 

Courtesy of Glamour, Harpers Bazaar, Wiederhoft